Panasonic Eluga Series goes from Smart to Smarter

Panasonic’s latest launches have taken smart to a whole new level. The phones – the Panasonic Eluga Ray X and the Eluga Ray Ultra – are the first to feature Arbo, an AI engine that teaches itself to become the best personal assistant you could have, human or virtual.

Hardware that packs a punch

Arbo’s host vehicles are the Panasonic Eluga Ray Max and the Eluga Ray X. The phones pack quite a punch both in terms of the hardware and price. The Eluga Ray Max is the pricier model of the two variants – one with 32 GB storage and the other with 64GB – retailing at 11,499 and 12,499, respectively. The phone comes in Gold, Space Grey and Rose Gold color options.

The Eluga Ray Max has a 5.2-inch full-HD display with Gorilla Glass 3 protection. The dual-SIM (Micro+Micro) phone runs on Android 6.0 Marshmallow. It is powered by a 1.4 GHz octa-core Qualcomm Snapdragon 430 processor. It comes with 4GB of RAM.

The Eluga Ray Max has a powerful 16-megapixel rear camera with a dual-LED flash. The selfie camera is 8-megapixels and comes with a front flash. The home button is also a fingerprint scanner that is Android for Work certified.

The built-in 32/64 GB RAM is expandable up to 128 GM via microSD card. Connectivity options include 4G VoLTE, Wi-Fi 802.11 b/g/n, Bluetooth v4.2, GPS/ A-GPS, FM radio with RDS, and Micro-USB with OTG support. It runs on 3000mAh battery with support for Quick Charge 3.0 fast charging tech. Sensors include an accelerometer, ambient light sensor, barometer, gyroscope, magnetometer, proximity sensor, and temperature sensor. It weighs 165 grams and measures 148x73x9.5mm.

The Eluga Ray Max packs enough under the hood to give the competition a run for its money. Check out how it compares with the Moto G5, the Lenovo Vibe K5 and the Asus Zenfone Max.

While it clearly outpaces the competition with its impressive specs, it steals the show with the addition of Arbo. Something it shares with its sibling the Eluga Ray X.

The Panasonic Eluga Ray X retails at Rs 8,999. The Eluga Ray X comes with a 5.5 inch HD (720×1280 pixels) IPS display. It runs on Android 6.0 Marshmallow and is powered by a 1.3GHZ quad-core Media Tek 430 processor. The phone as 3GB of RAM built in. The Eluga Ray X also comes with a fingerprint scanner on the home button in front.

The Eluga Ray X comes with a 13-megapixel rear camera and a dual-LED flash. The front-facing selfie camera is 5-megapixel. Connectivity options include 4G VoLTE, Wi-Fi 802.11 b/g/n, Bluetooth v4.2, GPS/ A-GPS, FM radio with RDS, and Micro-USB with OTG support. It has 32GB of inbuilt memory that’s expandable via microSD card up to 64GB. It has a 4000mAh battery, weighs 193 grams, and measures 153.4x77x10.5mm. Sensors on board include an accelerometer, ambient light sensor, barometer, magnetometer, proximity sensor, and temperature sensor. The Eluga Ray X is available in Rose Gold, Space Grey and Gold. Both the phones have a classy unibody metal finish.

Like the Ray Max, the Eluga Ray X too, packs an impressive spec sheet. Check out how it compares with the Lenovo K6 Power, the Acer Z630S and the Moto G Turbo.

Your Personal 24/7 Assistant

Powered by machine learning, Arbo learns and grows every time you use your Smartphone. So over a period of time, Arbo learns about your apps usage and serves up the right app at the right time. For example, if you use fitness apps then in the morning, Arbo will fire up the app for you. Come lunch time and it will serve up your favorite food ordering app.

Arbo also has a location identification feature. It recognizes your regular locations and prompts you to make changes to your settings. Arbo keeps track of your calls and messages and reminds you to respond to them on time. This way you will never have to worry about not sending that urgent email or message. It also recognizes and connects on the go with your regular Bluetooth pairings, saving you the hassle of doing it every time.

You can also enable the predictive prompts function on Arbo. Your virtual assistant will serve up the right prompt in a circular easy to use interface, based on your previous usage pattern. But my favorite feature of Arbo is that you can actually switch phones and still carry on using Arbo like nothing has changed. It will carry over your usage patterns from your old device and you can start just where you left off.

With the addition of a smart assistant to its line of phones, Panasonic has changed the rules of the game in the entry and mid-level phone segment. It clearly dominates this space by a distance.

Disclaimer: This is an article sponsored by Panasonic and does not necessarily reflect the views of India Web Portal Pvt Ltd.